In this post I’m answering one of the most asked questions that I get. Is the market for Pinterest Marketers too oversaturated? You’ve probably been asking the same question, otherwise why would you be here after all? So let’s get right into it!
Why am I the person to be answering this question? Well, I run a Pinterest Marketing Agency. Which means I spend every day, every night and practically every waking minute thinking about Pinterest. And working on Pinterest. And talking about Pinterest.
Which means, when it comes to Pinterest… you could say I’m a bit of an expert. (at least a wannabe expert!)
I help brands, bloggers, business and VA’s grow by marketing on Pinterest.
However, in all the work that I do, there’s one question that I get more than anything else.
Is the market for Pinterest Managers too oversaturated?
Isn’t the Pinterest Market too saturated for new VA’s to get a foothold and start landing clients?
Short answer: No.
Long answer: Well, keep reading.
The Pinterest marketing market (say that 5 times fast) is not over saturated.
There are however a few places that it might feel oversaturated, namely, Facebook.
If you’re reading this post, then you’re probably also in a lot of Facebook Groups looking for jobs, I used to be in there too and I would always get tagged by friends for those jobs that mentioned needing a Pinterest Manager. But by the time I saw the post, it already had 20 comments from excited and willing ladies. And before I could even throw my name in the hat, the job was filled.
All this usually happens before 08:00am and I was NOT getting up before that just to get a jump on Facebook jobs.
When you arrive that late to the party, it definitely feels like the market is too saturated and you should just call it quits. But that’s not the market. That’s Facebook. It happens with every niche that people could possibly need to hire for.
If you scrolled for design or writing jobs, you’d see even more comments, but you don’t get writers and designers thinking they should just call their career quits because 100 other people on Facebook are also writers. (OK sometimes you do but that’s an issue for someone else to tackle)
The problem here isn’t the market. The problem here is simply Facebook. When you’re only looking for jobs on Facebook, you’re only going to see jobs when they come to you, and oftentimes, 100 other qualified people. Instead of waiting for these jobs to fall in your lap, start creating them.
Most business owners don’t even know that they should be on Pinterest. And most bloggers know they should be on the platform, but they just don’t have the time to dedicate to it.
So, Bam! There are your jobs, right there. The people who know they should be on Pinterest but don’t have the time, and the people who have no idea that Pinterest would help them.
If someone doesn’t realize what a great asset Pinterest is, then why on earth would they be posting about it on Facebook? They need someone to first let them know how important Pinterest would be for them. And guess what, from now on you’re going to be that person.
So to answer your question, no the market for Pinterest Marketers is not oversaturated. There are plenty of jobs, you just have to get creative and start creating them and pitching for them.
In the 4 years that I have worked exclusively on Pinterest, I haven’t gotten a single job from a Facebook Post. I have, however, gotten a lot of jobs from reaching out to small businesses and bloggers. Promoting my skills on Pinterest and blogs like this one.
Want to learn more about where to find clients, how to pitch and how much to charge?
Well I’ve got just what you need of course. The Pinterest Playbook Course.
The Pinterest Playbook Course teaches you exactly how to manage a Pinterest account, find and pitch clients, put together contracts, packages and so much more. It’s the course I wish I had when I was first starting out working as a Pinterest Marketer. And since I update the course often, it's always up to date with the latest and greatest tips and strategies to grow.
We even have a private Facebook community when you can get specific questions answered for yourself and your clients. So don’t wait, start your dream career as a Pinterest Marketer and get paid to pin, directly from the comfort of your own home. Or if you’re anything like me, while you travel the world.
This is going to be the easiest, fastest and cheapest way that you can start working as a Pinterest Marketer today. Join here.
As always, if you’ve got questions about working as a Pinterest Manager, drop them in the comments below or DM me on Instagram @justynjen.