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In this post, I’m sharing what to post on Pinterest in July 2022. And like usual, it’s organized by niche. Scroll through and find plenty of ideas to help your blog and content grow on Pinterest this July.  

Wondering how to use this guide? It’s easy! Take these trending keywords I’ve compiled for you, and figure out how to tie them into your content plan. Maybe that means a dedicated blog post to a topic, maybe that means creating an idea pin talking about one topic. Or if you’re the queen of content, do BOTH! With multiple ideas. Whatever you choose to do next, here’s what to post on Pinterest in July 2022 for bloggers. 

What to post on Pinterest in July 2022

Welcome back! Every month I research every niche and topic on Pinterest to help you find trending keywords and topics to post about on Pinterest. If you’d like to catch up on past months, you can read June here, May here, April here, March here, February here, and January here. (YUP that’s a lot of Pinterest monthly guides) 

I just want to remind you that Pinterest has changed a lot in recent years. It’s becoming harder and slower to grow on this platform. Sadly, the days of popping in once a week, sharing your latest blog, or scheduling out posts for weeks at a time, are gone. 

We have to work a lot harder for our Pinterest traffic these days, but that doesn’t mean it’s impossible. Learn more about how to grow on Pinterest in 2022, here

Alright, now that you have a million and one tabs open, let’s create a blogging plan for Pinterest in July 2022. 

July Holidays on Pinterest 

01 July | International Chicken Wing Day

04 July | The 4th of July 

That’s almost nothing, I know! But really the biggest day in July for Americans is the 4th of July. That’s what you’re going to see a lot of content around at the start of July. Definitely get posting your own 4th of July content NOW. And a fun International holiday happening in July that I found is the International Chicken Wing Day. This can be a great feature for many niches! 

Now onto the niches for what to post on Pinterest in July 2022. 

Fashion trends on Pinterest in July 2022

This year we’ve seen men’s fashion and outfits trending a lot more on Pinterest. This is great because we’re also seeing more and more men on the platform! If you can post about men’s fashion, do! Other things we’re seeing trending on Pinterest for fashion bloggers right now are: 

  • Pearl jewelry
  • Modern flower girl dresses
  • Summer outfits 2022
  • Croquette outfits and aesthetic
  • South of France outfits
  • Alaskan cruise outfits
  • What to pack on a cruise
  • Europe vacation outfits

Keep bringing summer styles, prints, and accessories into your guides on Pinterest right now. We’re also seeing a lot of searches around travel, mainly in Europe and on cruises! Use that to your advantage as well. 

Food and drinks trends on Pinterest in July 2022

Last month I reminded you that summer BBQ season is upon us. That is very much still the case so make sure that you are promoting any and all content around BBQs. But also make sure that you’re creating recipes with fresh, summer ingredients! 

  • Pork loin dinner recipes
  • 4th of July BBQ
  • 4th of July recipes
  • Fast vegetarian dinner
  • Traditional Italian dishes
  • Salmon patties
  • Easy chicken recipes for dinner

Last month we saw birthday cakes for 1-2-year-olds trending a LOT. That’s still very much the case in July. If you’re a baker, this summer is your time to shine. 

Beauty trends on Pinterest in July 2022

Of course every month we see hair and nails as the main things trending in our Beauty niche on Pinterest. This month really focuses on shorter hairstyles and longer nails. That seems to be the direction that people are taking with their 2022 beauty. 

  • Short hairstyles 2022
  • 2022 bangs trend
  • Summer nails 2022
  • Bob haircuts
  • Hair color ideas for underneath color
  • Acrylic nails with BF initials 

As usual, nails and hair win out! Be creative with your ideas for making these your own. 

Home Decor & Lifestyle Trends on Pinterest in June 2022

Lifestyle content on Pinterest is always a lot of home decor. But you can basically work so many of these niches into your content if you fall under the ‘lifestyle’ category. If you’re in the lifestyle niche, try to work on these topics in July 2022. 

  • Interior paint colors 2022 trends
  • Luxury bedroom
  • Boho style bathroom
  • Guest bedroom inspiration
  • Dual monitor desk and office setup

Travel Trends on Pinterest in June 2022

Lastly, let’s talk about travel. People are traveling again in droves this summer. So make sure that you’re posting your travel content again! I am here to tell you that travel blogging has made its come back. 

  • Camping trips
  • Summer in Europe
  • Summer in Italy
  • Visiting the South of France
  • Where to take a cruise
  • Alaskan cruises
  • Hawaii travel guide

Don’t forget if you’re a travel blogger you can also post packing guides! People are searching for a lot of packing guides right now, so use the space to share affiliate links and monetize that blog of yours. 

And just like that, you have what to post on Pinterest in July 2022. Stay tuned because, in a couple of weeks, we will be seeing what August on Pinterest brings. 

And if you’re ready to start growing on Pinterest in 2022, why not start with my 5-Day Pinterest Powerup? This fun, five-day course will take you through exactly how to get your first fans and readers from Pinterest. The 5-Day Pinterest Powerup sets you up for success on Pinterest. Learn more here. 

I pour my heart into every post! Why not pour me a coffee to say thanks!?

[kofi]
Justyn Jen

Justyn Jen is a digital nomad, bookworm and Pinterest marketing expert.